Uniform in the Workplace
D3 Creative meet lots of start up companies and companies who are rebranding to reflect their growth. We help these companies with their logo design, branding, designs for stationery and marketing materials. We often continue the relationship with the client right through to print, vehicle livery, website services and signage. We are commonly asked if we can print or embroider work uniform and will always recommend our local friends Create Identitee.
We wanted to ask 4 local companies their thoughts on uniforms in their workplace.
Here is what they said:
Rapunzel's Hair Boutique
We had always preferred to keep a relaxed front room environment and felt that uniforms would not match our boutiques ambience but with so many garments available to embroider we are now considering uniform to save on the 'what to wear' mornings!
Harlow Cafe Pinnacles
We think uniform is important to showcase our logo and it keeps our staff looking professional and dressed appropriately for health and safety. We offer a local delivery service and feel the uniform is important to be recognised.
Big Time Graphics
Its important for us to turn up on site in uniform. It is great for our brand identity and professionalism. We have used bright colours on our uniform so we stand out whilst on site.
We used to have uniform but now prefer to wear the merchandise as this can really help sales. We often get comments on what we wear and can then promote the sales of the items.
What else can a uniform represent
A uniform can set the standard of clothing worn by members of an organisation or business. It can create brand awareness and enforce your brand identity while your staff are participating in your organisation or business's day to day activities.
Some of the organisations that uniforms are used in are the armed forces, police, emergency services, schools and workplaces. Uniform can enforce that all staff, candidates, groups, organisations or schools representing the brand, company or business are equal. Uniform can enforce that you are the same, and without any difference.
Uniform can enforce a sense on commonality which develops amongst them. Uniforms also depict solidarity, and this has been this way through out. Paramilitary organisations like police etc and the armed forces use their uniform to state their presence. Their uniforms help them, stand out of the crowd so that they can be easily recognisable and also distinguish them for the service they do.
Uniforms can make the employees feel proud but also have an imposing effect on others and with the presence of a person in uniform, can change the mood of people around.
Often in business uniforms are made mandatory for instance in schools, work places hospitals, restaurants etc. People who are part of it to be in proper uniform and follow the discipline of the uniform. Uniform can be for industry demands, a perk of the job, a sense of belonging, a feeling of equality or for mutual growth.
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What do you think about uniforms in the workplace?